The outbreak began in late 2024, linked to a gathering of the Mennonite community in New Brunswick, where vaccination rates are historically low. Public health officials are striving to contain the virus, but misinformation about vaccinations, exacerbated by the Covid-19 pandemic, has fueled hesitancy among some groups. Health experts emphasize the urgent need to raise vaccination rates to curb the ongoing outbreak, which has persisted for over a decade following a prior peak in 2011.
As healthcare workers scramble to address this unprecedented health crisis, families like those of Morgan Birch, who recently discovered her infant daughter Kimie contracted measles, are calling for increased vigilance and compliance with public health measures to protect vulnerable populations and prevent further spread of the virus.
Public health authorities are making efforts to encourage vaccinations through campaigns, but the emphasis remains on overcoming the growing vaccine hesitancy in the country. With measles now declared more prevalent in Canada than in the U.S., the challenge lies in restoring public confidence in vaccination practices and addressing the broader implications of the ongoing outbreak.
As healthcare workers scramble to address this unprecedented health crisis, families like those of Morgan Birch, who recently discovered her infant daughter Kimie contracted measles, are calling for increased vigilance and compliance with public health measures to protect vulnerable populations and prevent further spread of the virus.
Public health authorities are making efforts to encourage vaccinations through campaigns, but the emphasis remains on overcoming the growing vaccine hesitancy in the country. With measles now declared more prevalent in Canada than in the U.S., the challenge lies in restoring public confidence in vaccination practices and addressing the broader implications of the ongoing outbreak.