The majestic oil painting of Ferdinando de' Medici, created by Anton Domenico Gabbiani, was caught in the chaos when a tourist tripped and fell backward while trying to "make a meme in front" of the artwork. The museum promptly reported that while the damage is repairable, the incident may lead to stricter regulations concerning visitor conduct in the future. Museum director Simone Verde expressed concern over the rising trend of museum-goers prioritizing social media moments over the respect for art, stating, "We will set very precise limits, preventing behaviour that is not compatible with the sense of our institutions and respect for cultural heritage."

The damaged portrait was part of an exhibition aptly titled "Florence and Europe: Arts of the Eighteenth Century," which now has been temporarily closed until 2 July for repairs. The exhibition originally featured around 150 pieces of art and is scheduled to reopen, running until 28 November.

In a similar vein, earlier this year at Verona’s Palazzo Maffei, a man also caused damage while posing for photographs with a bejewelled chair by artist Nicola Bolla. Museum director Vanessa Carlon noted the concerning trend, emphasizing that the desire for picture-perfect moments leads visitors to neglect the value of the pieces they are interacting with.

As the intersection of art and social media continues to grow, museums worldwide are facing the challenge of preserving cultural heritage while adapting to the evolving habits of their visitors.